BRAND + ANTHEM + WEBSITE
Crown care, culture, and sound in one evolving brand world.
A refreshed identity and completed Business Anthem establish the creative foundation while the full website continues through production.

THE ASSIGNMENT
What needed to change.
The completed work gives The Derway House of Locs a more cohesive visual and sonic identity rooted in crown care, artistry, and culture. A Coming Soon presence is active now; the broader service-led website experience is still being built.
- COMPLETED
- Brand refresh + Business Anthem
- LIVE NOW
- Coming Soon web presence
- CURRENT PHASE
- Full website production
COMPLETED + CURRENT SCOPE
The work behind the visual.
- 01Refreshed visual identity and brand system
- 02Completed original Business Anthem experience
- 03Social profile and cover creative
- 04Active Coming Soon web presence
- 05Full multi-page website currently in production
APPROVED VISUALS
See what got done.
Approved visual identity work from the completed brand phase.

Approved social cover creative introduces the refreshed brand world.

The approved identity system connects color, typography, marks, and crown-care imagery.

Logo family, color system, fonts, icons, and social applications in one practical kit.
WHERE IT STANDS
A finished foundation with the next experience still moving.
The brand refresh and Business Anthem are complete. The live Coming Soon page establishes presence while the full website remains an active project, so this case study separates completed work from the work still underway.
YOUR NEXT MOVE
Your business can be the next before and after.
Bring the piece that is holding the experience back. Visjen Makers will build the move.

